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| Introduction | Works protected | Ownership of copyright | Ownership of web site | Duration of copyright | Moral rights | Scope of copyright | Copyright infringement on the Internet | Internet copyright problem areas | Remedies for infringement | Author biography | ||||||||
| 1. Introduction | ||||||||
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The development of the Internet was seen by many as the beginning of the end for intellectual property rights.1 Original users of the Internet were mostly from the government sector and universities: lecturers and students. They were not using the Internet as a source of income, but to disseminate and acquire information. The Internet was an amazing free-for-all communication medium allowing people to express their views and opinions to the whole world and allowing perfect, low-cost reproduction of any information or work on an unprecedented scale. Inevitably the economic potential of the Internet was realised by big business and regulation of the Internet had to follow. Predictably technology is too fast for the law in this area.2 The main problem is the international character of the Internet. Intellectual property regulation is based nationally. Each country has its own laws regulating copyright, trademarks, patents, designs and trade names, but anyone who publishes on the Internet could be infringing intellectual property rights (or other rights and laws) anywhere in the world. The very nature of the Internet will therefore force world governments to standardise law, not only in the intellectual property field, but also elsewhere. But that still lies in the future. At present international relationships in the intellectual property area in South Africa are governed by several international conventions and agreements, most notably the Berne Convention on Copyright,3 the Paris Convention4 and the Agreement on Trade Related Aspects of Intellectual Property Rights (TRIPS) in respect of copyright, trademarks and patents. These conventions and especially the TRIPS agreement make some enforcement of intellectual property rights across borders possible by forcing signatories to grant protection to foreign works through the amendment of their domestic legislation. However, all these conventions and agreements were concluded before the Internet became the force it is today and they therefore do not address the unique problems arising from it.
37 Recent attempts to make intellectual property law more uniform include the European Commission Green Paper Copyright and Related Rights in the Information Society, published in July 1995, and the Report on Intellectual Property Rights published in September 1995 in the USA by the US Administrations Information Infrastructure Task Force. The initiatives taken by the USA and Europe finally culminated in two treaties being concluded under the auspices of the World Intellectual Property Organization (WIPO) on 20 December 1996. These treaties will however only come into force after the member countries South Africa being one ratify them by depositing instruments of ratification.5
One of the two WIPO treaties finalised is the WIPO Copyright Treaty, which is based on the Berne Convention and concerns the protection of literary and artistic works. Its scope is therefore similar to article 2 of the Berne Convention and extends to expressions and not ideas, procedures, methods of operation or mathematical concepts as such.6 The Copyright Treaty introduces an exclusive general right of distribution of copies of a work by its copyright owner.7 The Agreed Statements concluded simultaneously with the WIPO Treaties elaborate by stating that this right applies only to fixed copies that can be put into circulation as tangible objects. This apparently does not include distribution via the Internet.
The Copyright Treaty also introduces a general right of communication of a work by the copyright owner. This explicitly excludes distribution of works and explicitly includes interactive on-demand acts, which would cover the downloading of files and the viewing of content on a web site. The Agreed Statements provide that the mere provision of physical facilities for enabling or making a communication does not amount to communication. This means that bulletin board operators and network operators will not be liable for copyright infringement in respect of the works they store.8 38 Until ratification of the WIPO treaties South Africans will however have to make do with existing South African legislation to deal with Internet-related problems. This includes the Copyright Act 98 of 1978, the Trade Marks Act 194 of 1993, the Patents Act 57 of 1978 and the Designs Act 195 of 1993. Although the Internet can simply be seen as another medium of communication, it does present unique problems, and most of the above-mentioned legislation was not drafted for the digital age. Copyright is probably the intellectual property right most threatened by the Internet.9 The digitisation of works, including written text, graphics, photographs, drawings, music and video clips, has made the copying and distribution of such works virtually effortless, instantaneous and perfect, and it can be done at minimal cost. The fact that technology makes it easy to copy does not mean that a copyright holder forfeits his/her copyright by placing work on a web site or by someone else placing such work on a web site.10 By making his work available on a web site, the copyright holder must however be implicitly granting a non-exclusive licence to all web users who have access to the material, to make transient copies of such work on their computers. This follows of necessity, because the computer of a web user accessing the pages of the web site, where such work is made available, must download a copy of such work onto its random access memory (RAM) in order to display a copy of its contents on the computer screen.11 Where a user gains access to material without proper authorisation, it could be argued that such unauthorised access results in copyright infringement, because the RAM copy falls outside the scope of the implicit licence. This might be applicable to material on a web site to which only subscribers have access, but not to material available to the general public.12
Technology itself would be the best way to protect copyright on the Internet. Technological developments are underway to control copying and downloading, but until such developments are complete the law is the copyright holders only recourse. In South Africa copyright protection is afforded solely under the Copyright Act.13 No protection of copyright exists in terms of the common law, as can be seen from the Copyright Act, which expressly states that no copyright or right in the nature of copyright shall subsist other than by virtue of the Act or some other enactment.14 39
This
means that copyright gives its owner exclusive rights to control, use
and exploit the copyrighted work or parts of it for personal gain, profit
or otherwise. Copyright consists of various aspects, each of which may
be owned by a different person, or may be licensed by way of an exclusive
or non-exclusive licence to people other than the copyright owner. A licensee
does not obtain copyright in the work, but only the right to use and exploit
it in a specific manner as described in the licence and only for the duration
of the licence. As soon as the licence terminates such exploitation rights
revert to the copyright owner.
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| 2. Works protected | ||||||||
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Works protected in terms of the Copyright Act16 are specifically listed17 and defined18 in it. Broadly speaking the Copyright Act recognises that the following types of works are eligible for protection:
Computer
databases, including tables and compilations of data, are protected as
literary works in terms of paragraph (g) of the definition of a literary
work in the Copyright Act.
Internet
web sites are generally multimedia products containing written texts,
graphics, photographs, drawings, sounds, cartoons, computer programs and
possibly even video clips, all of which may be subject to copyright. The
most important categories of works for the purposes of the Internet are
therefore
literary works, artistic works, musical works and computer programs. It
should further be noted that a web site could be seen as a computer
program. A computer program is defined as a set of instructions, fixed
or stored in any manner and which, when used directly or indirectly
in a computer, directs its operation to bring about a result.19
This very wide definition would include even the simplest web page in
its HTML form because each HTML page on a web site consists of text
containing instructions for users computers. A users 40 In
order for a work to qualify for copyright it must be original,21
meaning that the work should not be copied from other sources, but should
be the product of the authors own endeavours.22
Facts in themselves are therefore not subject to copyright.
Copyright
only comes into existence when a work has been written down, recorded,
represented in digital data or signals or otherwise reduced to a material
form,23 except in the case of a broadcast
or a programme-carrying signal, which must have been broadcast or transmitted
by way of satellite.24 From this definition
it is clear that the content of a web site as represented on a computer
screen will be copyrightable, provided that it meets the other criteria
for copyright, because such content is represented by way of digital data
or signals.
Copyright protects the expression of ideas but not the ideas themselves.25 Copyright furthermore does not subsist in a work unless the author is a qualified person in terms of the Copyright Act, where a qualified person is defined as:
Should the author not be a qualified person, copyright may also be conferred in terms of section 4(1), provided that the work was first published in the Republic, or in the case of a broadcast was first made in the Republic, or in the case of a programme-carrying signal was first emitted to a satellite from a place in the Republic. 41 The
operation of the Copyright Act has been extended by proclamation27
in terms of section 37 to all countries that are members of the Berne
Convention, which are listed in a schedule to the proclamation.28
References in the Copyright Act to the Republic should therefore be interpreted
in this light. Although the Berne Convention applies only to literary
and artistic works, the proclamation applies to all classes of works defined
in the Copyright Act.
Therefore
copyright, unlike trademarks, does merit a degree of international protection
in member countries of the Berne Convention. The fact remains however
that such protection differs from country to country and is dependent
on the copyright legislation of each separate country. The listed countries
comprise most of the European Union, including the United Kingdom, and
the United States, which became a member of the Berne Convention in 1989.
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| 3. Ownership of copyright | ||||||||
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Section
21 of the Copyright Act determines the ownership of copyright in a work.
Normally ownership is conferred on the author of the work.29
There are however a number of exceptions to this general rule:
42 In
our opinion a web site will not be seen as a newspaper, magazine or similar
periodical unless it is operated and managed as such, in which case its
being in an electronic rather than a printed medium should not prevent
its inclusion. We believe that functionality should prevail, rather than
the medium used. Clearly users accessing a web site are able to make printed
copies of the contents of the site should they wish to do so. This means
that section 21(1)(b) could apply to the contents of certain web sites,
especially so-called news sites.
The
Copyright Act31 provides that an agreement
can alter the operation
of section 21. Proprietors of web sites should make use of this opportunity to ensure that they own as much as possible of the copyright in the works placed on their web sites. Content on a web site may come from a number of sources, including external developers, programmers and consultants as well as internal employees. The web site proprietor should therefore secure assignment of copyright from third parties and from its employees. The same applies to the design of the web site, which is often outsourced to a third party service provider. |
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| 4. Ownership of a web site | ||||||||
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A web
site consists of various elements, the most important being its design
and contents.32 Ownership of a web site
is largely dependent on who owns the intellectual property rights. Copyright
in the design and contents obviously forms a large part of such intellectual
property, together with ownership of the domain name and trademarks connected
to the site. Problems in respect of ownership occur when the proprietor,
the persons who provide content for the web site, the web site programmer
who translates such content into HTML language, the host of the site and
the web site designer are all separate from each other.33
In the absence of an agreement to the contrary, section 21 of the Copyright
Act regulates where copyright would vest in such a situation.
The designer, as author of the graphic outlay (or look and feel) of a web site, is the owner in terms of section 21(1)(a), unless the designer is in the employ of the proprietor, in which case section 21(1)(d) or (b) will apply. If section 21(1)(b) applies the proprietor is the owner of that part of the copyright in the design, which will allow it to use the design for publication in a newspaper, magazine or similar periodical. The nature of the web site as well as the purpose for which the work was created will be crucial to the applicability and result of the application of section 21(1)(b). Should this section not apply where an author is in the employ of the proprietor, it follows that section 21(1)(d) must be applicable, in which event the proprietor will be the owner of the design. 43 A similar argument can be made in respect of the web site programmer, who is often, but not always, the same person as the web site designer. He/she is the author of the HTML or JavaScript program, which provides the instructions for the viewers computer to reassemble the web site on its screen and will therefore be the owner of the copyright in such program, unless section 21(1)(b) or (d) applies. Copyright is similarly determined in respect of the original content of a web site, although the ownership of commissioned content may in some cases also be determined by section 21(1)(c). Content may also be obtained for the site from third party contributors, either by way of licence or assignment. If the web site host is the entitled party in the agreement with such third party contributors, the host will be entitled to use such third party content, unless he/she cedes such rights to the proprietor. The proprietor should therefore ensure that he/she is the entitled party in terms of such licence agreements or obtain the necessary cession from the host, preferably in anticipando.
44 |
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| 5. Duration of copyright | ||||||||
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The
Copyright Act fixes the term of copyright conferred on works by the Act.34
Generally speaking the period of copyright is 50 years from the end of
the year in which a work is first published. However in the cases of literary,
musical and artistic works other than photographs, copyright exists during
the entire lifetime of the author and for a further 50 years thereafter.
If there are joint authors, the duration of copyright is linked to the
last death of any identifiable author. However, if none of the following
occurred in respect of such a work or an adaptation of it during the lifetime
of the author(s), copyright in the work shall continue to exist for 50
years from the end of the year in which any of the following occurred
for the first time:
In
respect of cinematographic films, photographs and computer programs, copyright
lasts for 50 years from the end of the year in which the work is first
made available to the public with the consent of the owner of the copyright,
or is first published, whichever is the later. However, should the work
not be so published or made available within 50 years, copyright comes
to an end 50 years from the end of the year in which the work was made.36
Copyright
in a broadcast and programme-carrying signal subsists for a period of
50 years from the end of the year in which it was first broadcast or emitted
to a satellite.37
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| 6. Moral rights | ||||||||
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The
Copyright Act provides that, notwithstanding the transfer of the copyright
in a literary, musical or artistic work, a cinematographic film or a computer
program, the author shall have a right to claim authorship of the work
and to object to any distortion, mutilation or other modification of it,
where such action is or would be prejudicial to the honour or reputation
of the author. The author of a computer program or a work associated with
the computer program may however not prevent or object to modifications
which are absolutely necessary on technical grounds or for the purposes
of commercial exploitation of the work.38
The
most important elements of moral rights appearing from the Copyright Act
is the paternity right, which is the right to be identified as author
of the work, and the integrity right, which is the right to object to
derogatory treatment of the work.39 Moral
rights cannot be assigned, but may be waived by the author of a work.
Any infringements of the provisions of this section 20 of the Copyright
Act shall be treated as an infringement of copyright for the purposes
of the Act and the author shall be deemed to be the owner of the copyright
in question.40
Moral rights are especially important when an adaptation of a work is made for publication on a web site. It follows from the provisions of the Copyright Act that the moral rights of an author will be infringed when the work is used without his/her approval and the author is not acknowledged as author or the work is distorted, mutilated or modified in such a way as to be prejudicial to the authors honour or reputation. It is therefore advisable to acknowledge authors of work and to get the authors prior approval before using an adaptation of a work. 45 |
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| 7. Scope of copyright | ||||||||
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The
Copyright Act defines the scope of copyright in respect of the different
categories of works provided for in section 2(1).41
In essence copyright is the right to prevent others from doing the acts
designated in respect of each category of work as being the copyright
owners exclusive prerogative. The copyright owner has the monopoly
to do or authorise these so-called restricted acts. Restricted
acts differ between different categories of works. The essence of the
rights set aside for the copyright owner is the prevention and monopolisation
of the copying of such works and their commercial exploitation.42
Copyright
is also infringed by doing any of the restricted acts in relation to the
whole or a substantial part of the work.43
The test for substantiality relates primarily to quality and not to quantity.44
Unauthorised copying of small but essential parts of a work therefore
constitutes copyright infringement.45 The
degree of similarity between the original work and the alleged infringing
copy will however normally be decisive.46
A number of statutory limitations on the scope of the exclusive rights, which provide a defence to the charge of copyright infringement, are listed in the Copyright Act.47 Fair dealing with literary or musical works for research, private study or criticism or review, or for the purposes of reporting current events, does not constitute infringement.48 A literary or musical work shall also not be infringed by using it for the purpose of judicial proceedings49 or by quotation from it,50 provided that the quotation shall be compatible with fair practice and that the other requirements listed in section 12(3) of the Copyright Act are fulfilled. A literary or musical work may in certain circumstances also be used for illustration purposes.51 46 Several
detailed exceptions in respect of literary and musical works are listed
in section 12 of the Copyright Act, and most of them are also applicable
to artistic works52 and computer programs.53
The copyright in an artistic work is also not infringed by its transmission
in a diffusion service, if such work is incidental to the principal matters
represented in such transmission or the work is permanently situated in
a street, square or similar public place.54
The
Copyright Act also provides that the copyright in a computer program shall
not be infringed by a person who is in lawful possession of that computer
program or an authorised copy of it, if he/she makes copies for back-up
purposes, as long as such copies are exclusively for his/her personal
or private use.55
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| 8. Copyright infringement on the Internet | ||||||||
| Infringement of copyright is dealt with in section 23 of the Copyright Act, which provides that copyright is infringed when any person, not being the owner of the copyright, does or causes any other person to do any act that the owner has the exclusive right to do or to authorise.58 Sections 6 to 11B of the Act grant the owner of copyright such exclusive rights in respect of the different types of works protected in terms of the Act. Several activities on the Internet will potentially infringe the copyright owners rights. The possible infringement of each of the exclusive rights granted to a copyright owner in terms of the Act will be discussed below with reference to the exact nature of the Internet. | ||||||||
| 8.1 Infringement by reproduction | ||||||||
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The
Copyright Act grants the owner of copyright exclusive rights to reproduce
or authorise the reproduction in any manner or form of nearly all the
different types of works protected in terms of the Act.59
This includes literary and musical works, artistic works, computer programs
and even cinematographic films.
The
definition of reproduction gives an indication that copies on electronic
47 Unfortunately
the definition of a record seems to be limited in its application to sound
reproduction, and although computer storage devices will clearly fall
within such definition it is therefore not in itself sufficient to cover
other types of works.
The
exclusive reproduction rights granted to the holder of copyright are however
very wide in that they provide for reproduction in any manner or
form.62 We submit that this definition
is wide enough to also include transient and more permanent copies of
all the types of works so protected, including copies in the random access
memory (RAM) of a computer or copies kept on any other computer storage
device, including a cache.63
A
web site may also be regarded as a computer program as discussed above,64
in which case a web site will be protected in terms of section 11B(a)
of the Copyright Act, which prohibits unauthorised reproduction of a computer
program. This should be applicable to the design, layout and construction
of a web site, but is less likely to be applicable to reproduction of
the actual content of the web site.
A user may make use of a variety of specific defences set out in the Copyright Act when infringement is alleged.65 The use of these defences will depend on the circumstances of each case and the type of work involved. The most important defences are contained in sections 12, 15 and 19B in relation to literary and musical works, artistic works and computer programs respectively. Generally speaking these defences are based on fair dealing or use that is compatible with fair practice as discussed previously.66 Another very important defence against alleged infringement would be one based upon an implicit licence granted by a proprietor of a web site. The very nature of the technology that makes the Internet possible demands that such a licence is implicitly given by each and every web site proprietor to all users allowed to gain access to the specific work available on the web site. This implicit licence will cover the making of transient copies of such work on the computers of persons accessing the web site, and will be non-exclusive in nature. It should however not be understood as giving a user any other rights in relation to works contained on web sites. Such further rights may be granted in terms of an explicit licence on a web site. The non-exclusive implicit licence would be applicable to all the types of works available on a web site. 48 A classic case of copyright infringement through unauthorised reproduction can be found in the USA matter Playboy Enterprises Inc. v WebbWorld Inc.67 where a web site operator was found directly liable for copyright infringement for the impermissible reproduction, distribution and display of images substantially similar to images appearing in Playboy magazine.68 A similar decision was made in the USA in respect of video clips in the matter Bret Michaels v Internet Entertainment Group Inc.69
Problems may also arise when copies are stored on a device that does not belong to the person making the copies. The infringing copies may even be stored on a device belonging to a relatively innocent party, such as an intermediary or end-user. This may happen in the event of caching, through the use of a bulletin board or when the user uses a computer forming part of a network, in which case data may be stored on the storage devices of the network, which belong to an innocent third party. These issues are discussed below.70 However,
copyright is infringed not only by a person who reproduces a work without
permission, but also by a person who causes or authorises such reproduction.
This type of infringement can be applicable in cases where the infringing
copies are not found on the system of the person making such copies, but
on the system of an innocent intermediary or end-user.
Reproduction
of a work (or a substantial part of it) is assessed by our courts in a
two-stage process. The first step is to compare the works in order to
see if they are substantially similar. Second the courts decide whether
or not a causal connection exists between the alleged infringing copy
and the work of the plaintiff. In order to succeed with a claim a plaintiff
must prove both of these aspects.71 Copying
must therefore actually take place before infringement can occur.
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| 8.2 Infringement by publication | ||||||||
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In terms of the Copyright Act literary, musical and artistic works and computer programs are protected in that the owner of copyright has the exclusive right to first publish or authorise the publication of these works.72 In respect of cinematographic films the copyright owner has the exclusive right to cause the film to be seen and heard in public.73 49 Publication
does not include performance of a musical or dramatic work, cinematographic
film or a sound recording, and neither does publication include the transmission
in a diffusion service or a broadcast of a work, or the public delivery
of a literary work.74
The
Copyright Act states that, subject to section 1(5)(e), publication is
deemed to have occurred when copies of a work have been issued to the
public, with the consent of the owner of the copyright, in sufficient
quantities to reasonably meet the needs of the public, having regard to
the nature of the work.75 Section 1(5)(e)
of the Copyright Act explicitly provides that for the purposes of sections
6, 7 and 11B a work shall be deemed to be published if copies of it have
been issued to the public. This means that the issuing of copies of a
literary, musical or artistic work or computer program by making available
such a work on a web site could amount to its publication. The obvious
application of this section is to tangible media such as books or computer
disks. However there is no apparent reason why this prohibition will not
also apply to the Internet and more specifically to the placement of a
work on a web site for users to make transient copies of it by viewing
it or more permanent copies by downloading it.
A
counter argument in this regard would be that the transmission of a work
in a diffusion service does not constitute publication.76
The mere act of making available a work on a web site does not entail
actual transmission, but when a user accesses the site transmission does
occur and the web site proprietor is responsible for such transmission.
It could therefore be argued that the placement of a work on a web site
does not amount to publication, but rather the transmission in a diffusion
service.
Another
counter argument is to the effect that the stream of bytes from the web
site to the users computers does not constitute a copy at any one
time, and consequently no copy of the work is made until the data stream
is reassembled at the users computers.77
However this argument appears formalistic. Clearly the end result of the
process is the making available of copies irrespective of the manner in
which it is achieved and therefore a court seeking to ensure that the
Copyright Act retains its effectiveness will in our opinion not give credence
to such an argument.
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| 8.3 Infringement by public performance | ||||||||
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The Copyright Act reserves for the copyright owner the exclusive right to perform or authorise the performance of a literary or musical work or a computer program.78 In terms of the Act copyright in a literary or musical work shall be infringed by any person who permits a place of public entertainment to be used for a performance in public of a work where the performance constitutes an infringement of the copyright in such a work.79 No infringement occurs if such a person was not aware and had no reasonable grounds for suspecting that the performance would constitute infringement. 50 The performance
of a work includes any mode of visual or acoustic presentation, including
by way of a diffusion receiver or through the use of a record or any other
means, but specifically excludes the broadcasting or the transmission
of a work via a diffusion service.80 This
means that performance of the work can only occur at the receiving apparatus
in a diffusion service and not at the transmitter.
Should
the Internet therefore be seen as a diffusion service, performance of
the work can only take place at the computer of a user of the Internet
who obtains content from a web site and not at the computer of the web
site proprietor who makes available such content. Performance shall however
only occur if the user uses the receiving apparatus for a public presentation
of the work and would therefore not prevent private viewing of the work
by the user on his computer screen. A user making such a public presentation
will be liable for direct infringement of copyright,81
while the person who knowingly allows the use of a place of public entertainment
for this purpose will be liable for secondary infringement.82
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| 8.4 Infringement by unauthorised dealing | ||||||||
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Indirect or secondary infringement of a work is committed when a person, without the licence of the owner of the copyright and at a time when copyright subsists in a work, imports such a work for a purpose other than for his private use, or sells, lets or by way of trade offers or exposes for sale or hire such work, or distributes such work for the purposes of trade or for any other purpose to such an extent that the owner of the copyright is prejudicially affected, or acquires an article relating to a computer program, if to his knowledge the making of that article constituted an infringement of copyright or would have constituted such an infringement if the article had been made in the Republic.83 This prevents trade in infringing articles and will also be applicable to such articles imported via the Internet. Similarly to infringement by public performance, knowledge of the fact that the action complained of constituted infringement is also a very important guilt factor here. 51 As discussed previously a web site may also be seen as a computer program.84 Consequently section 11B(h) which protects letting, offering or exposing for hire by way of trade, directly or indirectly a copy of a computer program, should also be applicable to the design, layout and construction of a web site. It is less likely to be applicable to dealing in the actual content of the web site. An example of unauthorised dealing in the USA was heard in the Illinois matter Storm Impact Inc. v Software of the Month Club,85 where the plaintiff provided computer software (shareware) on its web site for its subscribers to download. The plaintiffs web site expressly prohibited further commercial distribution of the shareware. The defendant proceeded to distribute the shareware for financial gain, thereby prejudicing the plaintiff in that its web site became less attractive to subscribers. The court consequently rejected the defence of fair use and found that the plaintiffs copyright in the shareware was infringed by unauthorised dealing.
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| 8.5 Infringement by broadcasting or transmission in a diffusion service | ||||||||
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The
Copyright Act prohibits unauthorised broadcasting of literary and musical
works, cinematographic films and computer programs by granting exclusivity
to the owner of the copyright in them.86
Artistic works are only protected for the purposes of television broadcasts,87
which the Internet is clearly not. A broadcast is defined as a telecommunications
service of transmissions consisting of sounds, images, signs and signals,
which takes place by means of electromagnetic waves of frequencies lower
than 3 000 GHz, transmitted in space without an artificial conductor,
and intended for reception by the public or sections of the public. It
includes the emitting of programme-carrying signals to a satellite.88
A
programme-carrying signal is defined as a signal embodying a programme,
which is transmitted and passes through a satellite, where a programme
is a body of live or recorded material consisting of images or sounds
or both.89 A broadcast therefore consists
of transmissions; it does not make use of tangible conductors, but is
rather transmitted in space through the use of satellites. This includes
radio and television broadcasts.
The Copyright Act also prohibits unauthorised transmission of literary, musical and artistic works, cinematographic films, broadcasts and computer programs as part of a diffusion service.90 A diffusion service is defined as being a telecommunication service of transmissions consisting of sounds, images, signs or signals, which takes place over wires or other paths provided by material substance and is intended for reception by specific members of the public.91 Its clear distinction from a broadcasting service is that transmission takes place by way of wires, cables or other paths provided by tangible substance. 52 Both
the actions of broadcasting and transmission via a diffusion service are
directed at the transmission end of a telecommunication service rather
than the receiving end. In fact the display on the receiving apparatus
is expressly excluded from the definition of a diffusion service.
At
present the Internet consists primarily of wires, cables and other tangible
means of transmission, but satellites already form part of the Internet
telecommunications network and as technology develops will probably play
a progressively larger role. The distinction between a broadcast and a
diffusion service based on the means of transmission is therefore already
inadequate, and will soon become entirely so. The technological construction
of the Internet also makes it impossible for a web site proprietor to
know by which route or means the content will be conveyed to a user.
The Scottish case of Shetland Times Ltd v Dr Jonathan Wills and Zetnews Ltd92 decided that a newspaper web site was prima facie a cable programme service as defined in British copyright legislation. A cable programme service is defined in the 1988 British Copyright Designs and Patents Act as being a service which consists wholly or mainly in sending visual images, sounds, or other information by means of a telecommunication system, other than wireless telegraphy, for reception at two or more places... or for presentation to the public. This means that a cable programme service is more or less equivalent to a diffusion service as defined in terms of the Copyright Act. We are therefore of the opinion that the Internet should at present be seen as a diffusion service rather than a broadcasting service.
As discussed above,93 the proprietor of a web site may argue that it does not actually transmit any information by merely making content available on its web site. However infringement can also occur when a person causes or authorises an infringing act.94 The proprietor clearly facilitates the transmission of the works available on the web site by placing them there. In fact the sole purpose of placing content on a web site is its eventual transmission, although this only occurs once users access the web site. A proprietor can therefore infringe a third partys copyright by making a work available on its web site without permission, because this action will eventually cause the work to be transmitted as part of a diffusion service. If the hosting of the web site is outsourced to a third party, such third party as host would be the primary infringer, although the proprietor should also be liable for causing or authorising the infringement.95 53 Technology
dictates that users of the Internet eventually assist in causing the transmission
of web site content when accessing a web site. The implicit licence granted
by all web site proprietors to users96
must of necessity therefore also include a non-exclusive licence to cause
such content to be transmitted as part of a diffusion service. For this
reason users cannot be liable for this type of infringement when accessing
a web site.
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| 8.6 Infringement by making an adaption of the work | ||||||||
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The
making of an adaptation of a literary, musical or artistic work or a computer
program is also within the exclusive entitlement of its owner.97
An adaptation in relation to a literary work includes translation and
the making of a picture version of it and in relation to a musical work
includes any arrangement or transcription. In relation to an artistic
work it includes a transformation of the work in such a manner that the
original or substantial features of it remain recognisable, and in relation
to a computer program it includes a version of the program in a different
programming language code, or a notation or fixation of the program in
a different medium from the original.98
The
code of a web site in HTML, JavaScript or otherwise should be seen as
a computer program as discussed.99 The
design, layout and construction of the web site could therefore also be
protected as such in regard to adaptations.
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| 9. Internet copyright problem areas | ||||||||
| The Internet poses unique examples of copyright infringement, which cause problems throughout the world. We now investigate the different areas causing uncertainty. | ||||||||
| 9.1 Linking | ||||||||
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The very foundation of the Internet is its system of HTML or hypertext links, allowing a user on the Internet to move effortlessly from one web site to another (so-called surfing). This unique characteristic makes the World Wide Web the powerful mechanism that it is.100 54 Two
types of hypertext links are commonly used. The first is the so-called
out-link, which is the one most often encountered on a web
site. By activating an out-link a user is transferred from
the document being viewed to another document found somewhere else on
the Internet. The second document can be on another part of the same web
page, or somewhere else on the same web site, or on a completely different
web site. An out-link can be seen as a signpost, which assists
the user in navigating on the Internet. The use of an out-link
will not cause a copy of a document to which it points to be made on the
web site containing such an out-link.
The second type of hypertext link is commonly used on web sites known as metasites. It is sometimes called an in-link and its purpose is to obtain content from the site to which it points, which is then displayed as part of the site on which the link is located. In effect an in-link will therefore appear to cause a copy of such content to be made on the site containing the in-link.101 In the case of an out-link the user will move from the linking site to the target site when activating the link and the Universal Resource Locator (URL) of the target site will be displayed. In the case of an in-link the user does not actually leave the linking site, but instead certain content contained in the target site is displayed as part of the linking site and the URL of the linking site is also still displayed to the user. 55 However, when an in-link is activated the web page or document from the target site, which includes the image to which such in-link points, does not actually come into existence on the computer of the host of the linking site. It only appears on the users screen and on his/her computer. The in-link is merely an instruction from the linking site to the target site to transmit the specific document to the users computer. The user however has no way of knowing this. The effect for a user is the same as if the host of the linking site did indeed make a copy of the document onto its own site, even though the host avoids doing so. In this way it is possible for a web site host to use only content obtained from target sites to seemingly create a new web site under its own name the so-called metasite.102
In both instances therefore the host of the linking site avoids making any copies of works contained on the target site onto its own system, although in the case of an in-link the host of the linking site directly causes a copy of a work from another site to be made on the computer of the user. The question that arises is whether or not the provision of an unauthorised link could constitute a form of copyright infringement. Other possible issues include unfair competition and trademark infringement. As indicated above the hypertext link system is the defining feature of the Internet. The defences of fair dealing and use compatible with fair practice may therefore be used against allegations of copyright infringement, as well as the argument that an implicit licence is granted by every web site proprietor to other web site proprietors on the Internet allowing them to create hypertext links to its web site.103 The reason for this latter argument lies within the commercial realities of the Internet. All web site proprietors have a common goal, namely to ensure that the maximum number of users access their sites. Creating a hypertext link to a web site, although without the knowledge or authority of the target sites proprietor, does therefore not harm such target site, but in fact increases user traffic to it. The very existence of the Internet largely depends upon web site hosts being allowed to link their sites by way of out-links to other sites on the web without the necessity of authorisation.104 56 These arguments make a strong case for allowing hypertext linking in general without the need to obtain authorisation.105 There are however certain ways of using hypertext links which may be prejudicial to the target sites and in this regard case law is beginning to come into existence. The first court decision to address the issue was given in the Scottish case Shetland Times Ltd v Dr Jonathan Wills and Zetnews Ltd106 by Lord Justice Hamilton on 24 October 1996. The facts were that the defendant used headlines of the newspaper produced by the plaintiff as hypertext links on its web site to direct users to specific articles contained in the plaintiffs web site. Such hypertext links linked the defendants site directly to such articles and bypassed the homepage of the plaintiffs web site. The court issued an interim interdict preventing the defendants from using such hypertext links without the permission of the plaintiff. Unfortunately the judgment was given at a preliminary stage and thus before full trial. The matter was subsequently settled.
The court found that the plaintiff had a prima facie case for infringement, which occurred by copying (substantially similar to reproduction in terms of the Copyright Act) and by inclusion in a cable programme service (substantially similar to transmission in a diffusion service in terms of the Copyright Act). It is unfortunately not clear whether the court found that the copyright infringement occurred as a result of the copying and transmission of the headlines, or as a result of the use of the hypertext links.107 The mere provision of an out-link does not in our opinion involve the transmission or copying of any work, and should therefore not fall within the definition of reproduction or transmission as part of a diffusion service. It is the action of the user itself in activating the link that causes such copying and transmission. It could be argued that the provision of an out-link causes or amounts to authorisation of reproduction and transmission by the user, but these actions by the user are probably not infringement. Reproduction and transmission of content from the target site does not take place via the linking site, but directly from the target site to the user, and the user is aware of this.108 Consequently no infringement occurs, because the users actions should fall within the scope of the implicit licence granted to him/her by the web site proprietor as discussed above.109 We therefore believe that the application of the courts decision in Shetland Times v Wills should be limited to the copying and transmission of the actual newspaper headlines. Highlighted phrases that constitute hyperlinks will normally not be good candidates for copyright infringement, because of their lack of originality or because they are merged with the ideas they express.110 The link may also be in the form of a button or other graphic design, in which case the application of Shetland Times v Wills would be even more difficult. 57 Support
for the limited application of the decision in Shetland Times v Wills
may be found in the Californian decision Gary Bernstein v J.C.
Penny Inc.111 The defendants linked
their web site via an out-link to another web site, which
contained another out-link to a web site containing unauthorised
photographs of which the plaintiff was the copyright holder. The plaintiff
alleged copyright infringement by the defendant. The defendant argued
that, because the linking site does not copy or process the content of
the target site in any way, linking cannot constitute copyright infringement.
The court dismissed the plaintiffs claim, but unfortunately did
not give reasons for doing so.
An
important American case in respect of out-links is the matter
Ticket Master Corporation v Microsoft Corporation,112
where Microsoft operated a web site as a city guide to Seattle.113
The users of the site who were interested in purchasing tickets for any
activities in Seattle could do so via out-links to Ticket
Masters web site. These links were provided without Ticket Masters
approval. However the out-links contained in the Microsoft
site bypassed Ticket Masters homepage and went directly to the pages
where users could buy the applicable tickets.
Ticket
Master sued Microsoft and claimed that Microsoft was engaging in electronic
piracy, illegally using the Ticket Master name and trademark and
that by prominently offering Ticket Masters services to their
users, Microsoft is feathering its own nest at Ticket Masters expense.
The basis of Ticket Masters case was therefore alleged trademark
infringement and dilution and to a much lesser extent the infringement
of copyright. This tends to support the argument that the provision of
out-links does not in itself amount to copyright infringement.
A very important aspect of this case is that the hypertext links used by Microsoft did not link its site to the homepage of the target site. As a result users of the out-link did not see the advertisements placed on Ticket Masters homepage. Such a so-called deep link which bypasses the homepage will normally be detrimental to the owner of the target site, because the homepage of a web site carries most of its advertisements. Remuneration payable in respect of advertisements is based on the user traffic to the web page on which they are placed. The homepage of a web site always sees the highest traffic volume and consequently advertisers pay high prices to advertise there in expectation of such high volume. This intention is thwarted by a deep link, making the homepage less attractive to advertisers and this prejudices the proprietor of the target site. An explicit licence should be obtained from the proprietor of the target site for such a link.114 58 No
activation of a link on the part of the user is however required for work
to be transmitted to him/her when an in-link is used. The
in-link in itself causes the reproduction and transmission
of work as part of a diffusion service to the computer of the user and
therefore could in our opinion constitute copyright infringement in the
appropriate circumstances. The extent of the implicit licence granted
by the plaintiff is crucial in the evaluation of infringement. Transmission
still occurs directly from the target site to the users computer,
but the user is not aware of it. In fact it appears to the user as if
the work obtained from the target site is part and parcel of the linking
site.115 Although no actual copy is made
on the linking site, the effect of an in-link is therefore
to create the impression that the content from the target site is transmitted
as part of the linking site. We believe that this should fall outside
the scope of any implicit licence and amount to infringement, especially
when framing technology is used as in Washington Post Co. v Total News
Inc.116 discussed below.117
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| 9.2 Framing | ||||||||
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HTML
technology allows the host of a web site to split the web site screen
into a number of separate areas or windows that can each be operated independently.
It also allows for framing, where one web site or a part of it can be
incorporated into another. A user is thereby enabled to look through one
site to another.118 An in-link
is used to connect the linking site to the target site and consequently
the users connection to the linking site remains unbroken. This
system is used to assemble so-called metasites by obtaining
nearly all the content of such sites from target sites. The host of such
a metasite will typically select portions of target sites and surround
them with its own advertising and logos.119
A user accessing the metasite will be under the impression that the content
contained in the frames is part of the metasite itself.
In Washington Post Co. v Total News Inc.120 which was settled on 5 June 1997, the defendant used framing technology to present content from external news sites, including Cable News Network (CNN), Times Mirror, Dow Jones, Reuters and the publishers of several other sites. Advertisements from a target site were either reduced in size or obscured by the frames. The plaintiffs based their case on copyright infringement and stated as follows: 59
The matter was subsequently settled on terms which provided that Total News could continue linking to the plaintiffs web site but may not continue to frame such content within the Total News frame. Commercial sense prevailed, because the plaintiffs obviously appreciated the increased user traffic to their sites, but were not prepared to compromise the advertising they contained. The allegations made by the plaintiff do however set out the way in which copyright infringement may form a ground for an action where in-links and framing are used.
In USA Futuredontics Inc. v Applied Anagramatics Inc.122 a frame was used in respect of dental referral pages. This frame was just one of many appearing on the defendants web site, where other frames contained information on its business operations. The plaintiff based its claim on infringement of copyright and unfair competition. The court did not dismiss the claim at a preliminary hearing, but did not grant an interim interdict either, because the plaintiff could not prove any harm being caused by the defendants conduct.123 This decision was affirmed on appeal.124
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| 9.3 Caching | ||||||||
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The purpose of caching is to make the Internet faster and more efficient. A cache is the temporary storage on a local memory unit of electronic copies of works obtained from remote web sites, or more simply put, the local storage of information obtained from a remote location.125 A cache can be made on the hard drive of the computer of the user accessing a remote web site or in the memory or storage facilities of Internet service providers, or in the case of a network in the memory of such network computers. 60 The
process of caching is always a potentially infringing act, because it
always involves the making of copies. It is generally accepted that caching
is essential for the efficient use of the Internet. It could therefore
be argued that the implicit licence granted by a web site proprietor,
discussed previously, also includes the making of copies for cache purposes.126
Another
argument against infringement could be based on fair dealing or fair use
of the work.127 The Copyright Act provides
that copyright shall not be infringed by fair dealing with a literary,
musical or artistic work for the purposes of the personal or private use
of the person using the work.128 In our
opinion the making of copies for cache purposes would qualify as this
type of fair dealing in such a work. This argument would however not be
applicable if the cache is used for commercial purposes and such use is
detrimental to the web site proprietor.
Another
possible defence could be based on the Copyright Act, which allows for
the making of back-up copies of computer programs.129
As explained previously, a web site consists of HTML instructions and
can be seen as a computer program.130
This defence may therefore be applicable, especially in respect of a cache,
which is automatically made by the browser program of the user. There
are two problems with this argument. First, the browser does not always
cache the entire contents of a web site but only distinct elements of
it, especially elements that take up a lot of memory (e.g. graphics),
and therefore the cache does not contain a complete computer program.
Second, it is possible for a user to use a browser without such caching
being activated. By doing so his use of the Internet is obviously slowed
dramatically, but in terms of the Copyright Act back-up copies must be
reasonably necessary for back-up purposes.131
Necessity might therefore be a problem.132
In
our opinion neither of these two arguments presents an unassailable obstacle
to the use of section 19B(2). We see no reason why the making of a back-up
copy of only a part of a web site should not be allowed if the intention
is clearly to use it as part of the whole of the web site. This type of
back-up is in our view not that dissimilar to a back-up for a normal computer
program, and is reasonably necessary for the Internet to function efficiently.
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| 9.4 Mirror sites | ||||||||
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Mirror sites differ from caches in that each mirror site constitutes a separate web site, although they can all be reached via the same Universal Resource Locator. Mirror sites are normally created by the same proprietor at different places around the world in order to facilitate more efficient access to its web site. It would be very difficult for the creator of an unauthorised mirror site to argue that such a site falls within the implicit licence applicable to caches or constitutes fair dealing or fair use. In our opinion unauthorised mirror sites would normally constitute copyright infringement.133 61 |
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| 9.5 Third party liability | ||||||||
|
In terms of the Copyright Act a person who causes or authorises another person to use his/her Internet service to distribute infringing copies of copyrighted works is also liable for infringement.134 This is obviously applicable to Internet service providers (ISPs) or hosts who do so knowingly, but can also be applicable to them when they are completely ignorant. It is sometimes very difficult to trace the person who commits the actual infringement directly, especially in the use of bulletin boards on the Internet. A number of cases have been decided in the United States of America in respect of such bulletin boards, which contained unauthorised copies of copyrighted material. In the matter Playboy Enterprises Inc. v Frena135 the plaintiffs action against the defendant was based on the distribution of unauthorised copies on its bulletin board of photographs from the plaintiffs publications. The defendant claimed that he was unaware that some of his subscribers were placing infringing material on his bulletin board. The court held that his actions in making available such copies constituted copyright infringement, and that the fact that subscribers were able to view such photographs on their computer screens, was an infringement of the public display right of the copyright holder. The latter infringement would be similar to infringement of the publication right of a copyright holder by issuing an artistic work to the public as stated in section 1(5)(e) of the Copyright Act.
In Religious Technology Center v NetCom Online Communication Services Inc.136 the issue was whether or not the operator of a bulletin board and the service provider that provided access to such bulletin board may be held directly or contributorily liable for copyright infringement committed by a subscriber to the bulletin board. A Federal District Court in California ruled on a summary judgment application in this matter in November 1995 and declined to find the service provider liable for direct infringement. 62 The
material posted on the bulletin board was automatically copied from one
computer to the next across the Internet as part of a Usenet newsgroup.
Furthermore NetComs computers housed the infringing material
for up to 11 days after posting took place on its bulletin board. The
plaintiff therefore argued that NetCom directly infringed copyright,
notwithstanding the fact that it was completely ignorant of the posting.
The
court found that the service provider did not take any affirmative
action that directly resulted in copying Plaintiffs works other
than by installing and maintaining a system whereby software automatically
forwards messages received from subscribers onto the Usenet, and temporarily
stores copies on its system. Subsequently the court also found that
the ISPs actions were necessary to maintain a functioning information
transmission system. The court finally concluded by saying that where
the infringing subscriber is clearly directly liable for the same act,
it does not make sense to adopt a rule that could lead to the liability
of countless parties if the only infringement is nothing more than setting
up and operating a system that is necessary for the functioning of the
Internet. A similar finding was made by the court in respect of
the plaintiffs publication rights.
From these dicta
it is apparent that the mere creation of a system to copy
In the more recent decision of Marobie-FL Inc. v National Association of Fire Equipment Distributors and North West Nexus Inc.137 a Federal District Court in Illinois was faced with a similar situation. The plaintiff alleged that the National Association of Fire Equipment Distributors (NAFED) infringed copyright by placing clipart onto the NAFED web site. North West Nexus Inc. (North West) was the service provider hosting the NAFED web site. The court ruled that North West could not be held directly or vicariously liable for copyright infringement. It did however find that North West may be liable for contributory infringement. NAFED copied
the infringing files onto a hard drive on its computer and uploaded
them to a North West server via the Internet in order to make
the 63 North West argued that its server did not actually copy the works they issued. The court found however that the fact that a copy is transmitted after it is created, or even as it is created, does not change the fact that once an Internet user receives a copy, it is capable of being perceived and thus fixed. Accordingly the court rejected North Wests argument that its computer did not copy the plaintiffs works when such works were requested by Internet users. In following the reasoning of Religious Technology Center v NetCom supra the court found that the mere provision of a means to copy and distribute amounts to being the owner of a public copying machine, which is used by a third party to copy protected material. North West, like the owner of such a copying machine, did not actually engage in any of the copying activities itself and could therefore not be held directly liable.
In both the NetCom case as well as the Marobie case the possibility existed that the service provider could be found liable for contributory infringement. The test initiated in the NetCom case addressed two issues, namely whether the service provider knew of the defendants infringing activity and whether the service provider participated substantially in the unlawful activity.138 Guilty knowledge is therefore a crucial aspect of contributory negligence under American law. Sections
23(2) and (3) of the Copyright Act deal with contributory negligence under
South African law, but neither of these sections finds application in
this instance. Under South African law contributory negligence will therefore
not be an option in cases like these. It is also unlikely that a service
provider can be said to cause or authorise the infringing acts complained
of in these cases, because of lack of knowledge. The mere provision of
technology that facilitates copying is not in our opinion sufficient to
cause infringement.
In the Northern District Court of California in the matter Sega Enterprises v Maphia139 the court also followed the NetCom decision and declined to hold a bulletin board operator liable for direct copyright infringement. The court did however find the defendant liable for contributory infringement. Another case that might find application in South Africa is the matter Playboy Enterprises Inc. v Russ Hardenburgh Inc.140 where an Ohio Federal Court ruled that a bulletin board operator, who encouraged his subscribers to upload files onto the bulletin board and implemented procedures to screen such files, may be held liable for direct infringement. The court found that a process of encouraging subscribers to upload files through an incentive programme and by screening such files before making them available to subscribers transformed the defendants from passive providers of a space in which infringing activities happened to occur, to active participants in the process of copyright infringement. 64 Consequently the court found it inconsistent to argue that one may actively encourage and control the uploading and dissemination of adult files, but cannot be held liable for copyright violations, because it is too difficult to determine which files will infringe upon someone elses copyright. From this case it is clear that the amount of control exercised by the ISP or bulletin board operator is crucial in determining whether or not it can be held liable for copyright infringement.
The President of the District Court of The Hague held in the Dutch case of Scientology v XS 4ALL141 that an ISP can only be liable for copyright infringement if it is evident to everyone including such ISP that the information contained on its server is infringing in nature. In
the United Kingdom the copyright legislation makes specific provision
for dealing with electronic copying, which would make it much easier to
hold an ISP directly liable for copyright infringement.
In
terms of the Copyright Act a reproduction in relation to a literary or
musical work or broadcast includes a reproduction in the form of a record,
where a record is defined as any disc, tape, perforated roll or other
device in or on which sounds or data or signals representing sounds are
embodied or represented so as to be capable of being automatically reproduced
to perform from it.142 The definition
of a record focuses primarily on sound recordings, and may be wide enough
to include copying by way of the Internet using a bulletin board.
In respect of literary, musical and artistic works as well as cinematographic films, broadcasts, published editions and computer programs, the Copyright Act does however grant the exclusive right to the holder of copyright to reproduce such work in any manner or form.143 This provides very wide protection. Notwithstanding the lack of any further reference to electronic copying in the Copyright Act and the absence of the possibility to hold an ISP or bulletin board operator contributorily liable, their actions may therefore be found to be infringing in terms of the Copyright Act as it clearly amounts to a form of reproduction as stated in the Marobie case supra. 65 The
lack of knowledge on the part of the ISP and bulletin board operator should
however persuade the South African courts not to hold them directly liable,
but to restrict liability to the subscriber responsible for posting the
material. It is important to note that the WIPO Copyright Treaty read
together with the Agreed Statements explicitly excludes the liability
of bulletin board operators, but has not yet been ratified by South Africa.144
It remains to be seen what approach the South African courts will take.
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| 10. Remedies for infringement | ||||||||
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Section
24 of the Copyright Act provides remedies to an owner of copyright or
an exclusive licensee alleging infringement. In terms of section 24 relief
by way of damages, interdict, delivery of the infringing copies or plates
used or intended to be used for infringing copies or otherwise, shall
be available to the plaintiff as it is available in any corresponding
proceedings in respect of infringements of other proprietary rights.145
Although
a plaintiff is entitled to the normal delictual damages, a plaintiff may
also be awarded an amount calculated on the basis of the reasonable royalty,
which would have been payable to a licensee in respect of the work, in
lieu of such delictual damages.146 The
Copyright Act also provides that a defendant who was not aware and had
no reasonable grounds for suspecting that copyright had existed in the
work to which the action relates shall not be liable for damages.147
This section could be applicable in cases of third party liability.
A
plaintiff may also use an interdict to prevent or stop copyright infringement
and in most cases this is the principal relief sought, but only the holder
of
copyright (i.e. the owner of copyright or an exclusive licensee) may apply for an interdict.148 The plaintiff may also require the delivery-up of all infringing copies of the work in question held by the defendant. Where electronic copies are involved it is obviously more practical to require of the defendant to destroy all its infringing copies, rather than have the defendant deliver-up the storage media containing such copies. We believe that our courts should apply their discretion in respect of this form of relief. 66 Finally
a plaintiff may also be able to seize infringing goods as evidence, pending
the hearing of an infringement application, in terms of an Anton Pillar
Order, provided that it fulfils all the normal prerequisites for such
an order.149
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